L E S S A C C O U N T I N G

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The Basics of Credit and FICO Score

Credit is a conversation killer. If you’re at a dinner party, you might as well bring up your curious rash, or your meditations on death, or how much you love a McDonald’s Filet­O-Fish sandwich on a Friday. Bring up credit if you want to clear out the room. I know this from experience. You may not give a crap about Fair Isaac Corporation (FICO) or how the stock market affects interest rates, but you’d better believe that credit can

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What makes a client difficult to deal with?

If you’re a small business owner or solo freelancer, there aren’t five layers of staff between you and your clients. You probably deal with your clients directly. Some of them are easy to work with, but others are…problems. Why? What makes a client difficult to deal with? Identifying the problem areas between you and your client means you might be able to fix them. Client Micromanagment Nothing drives a freelancer insane quicker than micromanagement from

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Our New Hire Checklist Makes Employee Onboarding Paperwork Easier

You’re running your small business. One day you drop into your chair to catch your breath, and you realize you need help. Maybe you have employees, but they’re working as hard as you are. You need a new hire. What’s the paperwork process when you hire someone? The first thing you need to sort out is this: Are you hiring an employee or an independent contractor. This will determine your tax situation and your paperwork because

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What Is Gift Marketing?

What is “Gift Marketing”? Gift marketing is sending a potential customer or social media influencer a gift. For the record, I hate the term “social media influencer,” but I couldn’t think of a better name for “a person with a lot of followers on Twitter.” I’m up for suggestions. But what’s the purpose of gift marketing? The point of any marketing is getting attention. Attention, eyeballs, awareness, top-of-mind branding equals revenue for your company. When you

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End of Year Tax Planning

It’s fall…as a business owner what should you be focusing on? Fall is such a distracting time for me. The weather changes, there’s excitement because it’s football season, and on the coast we start fishing more. It’s so hard as business owners to pull our heads out of the day-to-day or week-to-week grind of running a company. We’re too distracted by client deadlines, tasks and managing employees to look into the future far enough to

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How Afraid Should You Be of the Fiscal Cliff?

Everywhere you look, you find someone talking about the impending doom of “taxmageddon” a.k.a. the fiscal cliff. You can gather by the name that no good is expected to come from the tax disaster that lurks on the horizon. Congressional negotiations are underway to prevent. Before panicking, though, it’s important to understand the potential outcomes, what each means for you, and what you can do to prepare. I won’t go into detail of all of

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Hire. Fail. Learn. Hire.

We Are Mammoth, the web consultancy I cofounded in 2006, took seven years to grow from two to 17 people. The number itself isn’t magic or planned, but the team we have now feels extraordinarily close and disciplined. When we talk product design and development, hoo-wee, it feels like we’re connected on some astral-neural level. Together, our team has built and launched two new products, Kin (elegant HR software for small companies) and DoneDone (a bug tracker that’ll really

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Client Gifts – What should you buy them?

You’ve received business gifts, right? Maybe it was a calendar from your pest control company, or perhaps a birthday card with a gift certificate to Outback Steakhouse from your financial advisor. Have you given a business gift? Great idea. Before you whip out your credit card, let’s stop and think this through. This is a business move, so treat it seriously. Consider these factors: What do you hope to achieve by giving his gift?Who is the

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Our Customer Onboarding Mistakes by Samuel Hulick

As a designer onboarding is the toughest portion of customer experience to craft. Onboarding into accounting software is even harder. Each customer has a different expectation, past experience with our competitors, knowledge of accounting and attention span. We’ve been building this product since 2007, and very often I get stuck in a rut and make the wrong assumptions. Getting feedback from our customers is vital to helping us improve our product. There’s no such thing

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Common Tasks for a Small Business Lawyer

As a small business owner, you’re walking a legal gauntlet. Your lawyer and CPA are here to protect your sweet buttocks by predicting future problems, and either steering you away from these situations or putting the necessary documents in place to protect you going forward. Since I’m not a lawyer, I find myself saying, “I didn’t know an lawyer can do that!” This article was a collaboration with Anitha Cadambi, a small business lawyer in California.