In a previous article, we talked about some best practices of business proposals layout and structure, and how to lay them out correctly. This article is geared for small businesses and freelancers who do sales and write proposals. Your proposal should layout exactly what you’re delivering plus the game plan for project management. Your business proposal […]
A story of being a Mom Entrepreneur and living abroad, CultureBaby.com
If you like stories about foreign countries, first-time parenting and entpreneurship you’ll love this interview. I look at the websites of every new signup at LessAccounting, and I’m often amazed at all the cool things our customers are doing. I ran across Natalia’s ecommerce site, CultureBaby, a month or two ago and reached out to her and […]
How to Keep Outstanding Invoices from Killing Your Business
In a previous article, I talked about how to deal with unpaid/overdue invoices, but outstanding invoices are not technically late…yet. Outstanding invoices are unpaid but not quite late. As a business owner and guardian of the cash flow, you don’t want these outstanding invoices to become unpaid invoices, so let’s figure out how we can prevent […]
How to Write a Better Project Proposal
In a previous articles, we learned how writing an effective business proposalstarts with setting a clear expectation for a client & how to avoid Common Proposal Mistakes. Let’s continue to dig into this topic. Someone that can write effective project proposals probably learned from their past mistakes in client communications. Here are some of the most awesome […]
Summer Vacations – How to Save $$$ on Travel
As entrepreneurs it’s vital for you to take time off from your business. Working all day, all week is not sustainable. Here’s how Allan took an 18 day workcation to Costa Rica. Read on to learn ways to save money on your next vacation. The sun is shining, the water’s warm, and more than likely, there’s […]
Building Brand Loyalty
Building Brand Loyalty We live in a fast-moving world. We work in an industry that focuses on metrics, conversion, high-profit margins, automation, scaling and data. We struggle to connect with our customers on a personal level. “Hi, I’m a real person here to help you.” …This is rarely how a piece of software or customer support […]
An Example of Brand Personality
We live in a fast-moving world. We work in an industry that focuses on metrics, conversion, high profit margins, automation, scaling and data. We struggle to connect with our customers on a personal level. “Hi, I’m a real person here to help you.” …This is rarely how a piece of software or customer support makes you […]
Choosing Fonts, Designing Web Text for Beginners
If you’re new to design, this article will teach you the basics of fonts. If you’re a full-time designer, you already know a lot of this stuff, but you may see something new here. There are many “places” to use fonts. Headlines, headers, sub headers, paragraphs, call to action buttons (and logos, but we’re not […]
What is Unique Value Proposition for a freelancer?
You’re a service provider–you sell time, you bill hourly, and your customers seek a service. To build a profitable business, you need to discover your “Unique Value Proposition.” A unique value proposition is what makes your service special. It’s how you are different from the competition. For example, a Rubyist who is a pro at […]
CPAs Your Pricing is Confusing Your Customers
When I walk in to Wal-Mart I know I’ll get Everyday Low Prices. Always. When I go into Gap I know I’m getting affordable quality. Pricing is a strategy. What does your pricing say about your accounting business? Does it align with where you want to position yourself? Think about it in terms of the […]