Articles and news about small business bookkeeping
As entrepreneurs it’s vital for you to take time off from your business. Working all day, all week is not sustainable. Here’s how Allan took an 18 day workcation to Costa Rica. Read on to learn ways to save money on your next vacation. The sun is shining, the water’s warm, and more than likely, there’s […]
Building Brand Loyalty We live in a fast-moving world. We work in an industry that focuses on metrics, conversion, high-profit margins, automation, scaling and data. We struggle to connect with our customers on a personal level. “Hi, I’m a real person here to help you.” …This is rarely how a piece of software or customer support […]
We live in a fast-moving world. We work in an industry that focuses on metrics, conversion, high profit margins, automation, scaling and data. We struggle to connect with our customers on a personal level. “Hi, I’m a real person here to help you.” …This is rarely how a piece of software or customer support makes you […]
If you’re new to design, this article will teach you the basics of fonts. If you’re a full-time designer, you already know a lot of this stuff, but you may see something new here. There are many “places” to use fonts. Headlines, headers, sub headers, paragraphs, call to action buttons (and logos, but we’re not […]
You’re a service provider–you sell time, you bill hourly, and your customers seek a service. To build a profitable business, you need to discover your “Unique Value Proposition.” A unique value proposition is what makes your service special. It’s how you are different from the competition. For example, a Rubyist who is a pro at […]
When I walk in to Wal-Mart I know I’ll get Everyday Low Prices. Always. When I go into Gap I know I’m getting affordable quality. Pricing is a strategy. What does your pricing say about your accounting business? Does it align with where you want to position yourself? Think about it in terms of the […]
Attempting a price increase on your hourly rate is a tricky situation. My dad, a long-time car wash owner, says, “Price is your throttle on the amount of customers you have. If you have more customers than you can handle, do a price increase.” So if you have too many customers, congrats, business is probably […]
Service-Oriented Architecture SOA? Ugh! A few days ago I was talking to my friend, and LessAccounting advocate, Beth Damis, who runs Bookkeeping By Beth. She was studying for one of her classes and the topic was on Service-Oriented Architecture (SOA). As we talked through the study points and pretest questions, I was struck by that old feeling about […]
Should You Grow Your Freelance Business & Start Hiring Employees? There’s a false hope among freelancers that growing to multiple employees will make a person “happier” or feel more successful or make more money. I’m not going to debate the definitions of success or happiness. It’s a common path for freelancers to move from solo […]
When I first went freelance in 2005, I generated my invoices from Adobe InDesign. I don’t think free invoice makers existed back then. I would create the invoice inside InDesign, and then send the client a pdf invoice via email this would make my job harder. Then take a copy of that pdf invoice and […]
