With LessAccounting, our goal is to take a website visitor and turn them into a long-term, 36+ month customer. That’s at least a three-year relationship with us.
So how do you take a website visitor and convince them to get into a long-term relationship with you?
It starts with priming the customer, overcoming objections and showcasing all your most valuable points. Here’s where the problems for me as a designer and copywriter start.
I want to drill into the head of each new customer:
But how do we drill those points into the heads of our customers before we ask for their credit card information?
This page appears on the billing page, after the pricing page where the visitor gives us their email address and password to create an account.
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